Custom lock screen text
By default, Launch Day shows a standard lock screen message. You can replace it with your own text — shown either on the full lock screen, or on the product page itself if you’ve turned on Hide Buy/Shop Buttons below. Set this in the lock builder under Custom Lock text.Hide Buy/Shop Buttons
Normally, a locked product shows a full lock screen with a password field instead of the product page. Turning on Hide Buy/Shop Buttons changes this: the product page itself stays fully visible — photos, description, price — but the Buy and Shop Pay buttons are removed, so nothing can actually be purchased until the lock is removed. This is useful when you want customers to browse and get excited about a product before it’s available, rather than hiding it behind a password wall entirely. Only available for Product and Collection locks (a Site lock has no single product page to show).Hide from the Google & YouTube sales channel
Locking a product only removes it from your Online Store — by itself, it can still show up and be bought through Google Shopping unless you also hide it there. This checkbox does that: while the lock is active, Launch Day automatically pulls the product (or every product in a locked collection) out of the Google & YouTube sales channel too, and puts it back automatically the moment the lock comes off. This is on by default when you lock a Product or Collection. Some merchants turn it off deliberately — for example, to keep a product discoverable in Google Shopping for SEO or ad history even while it’s temporarily password-locked for purchase.Launch Day always removes locked products from the Shop app channel too — there’s no toggle for this one, since there’s rarely a reason to want a locked product still purchasable through the Shop app specifically.
This only affects the Google Shopping/Merchant Center feed — it does not control whether your product page shows up in regular Google search results. That’s a separate setting (search engine indexing) that isn’t part of this feature.