Creating Your First Lock

From Launch Day’s Dashboard, click Create lock to open the lock builder.

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1. Name your lock

Give it a name — this is only shown to you inside Launch Day, never to customers, so name it however makes sense to you (e.g. “Fall Collection Drop” or “Wholesale Catalog”).

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2. Choose what to lock

Pick a Lock scope:

• Site — password-protects your entire storefront. Available on every plan.
• Product(s) — lock specific products you pick. Requires a paid plan.
• Collection(s) — lock every product in a collection, including products added to that collection later. Requires a paid plan.

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3. Set a password

This is the password customers will enter to unlock access. It’s not a login — think of it as a shareable access code you hand out to VIP customers, on a flyer, or in an email. You can view and copy it again later from the lock builder.

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4. Choose how it unlocks

• Manually — the lock stays on until you remove it yourself from the Dashboard.
• Schedule — set an exact date and time, and Launch Day unlocks it automatically, even if you’re not online. (Paid plans only.)

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5. Set access duration

Once a customer enters the correct password, how long should they stay unlocked before being asked again? Choose 1 hour, 1 day, or 1 year.

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6. Save

Click Create lock. Your lock is live immediately (or scheduled, if you set an unlock time) — as long as the Lock Screen block is active on your theme.

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Next steps